Over 3 million people play basketball in the UK and it’s currently one of the fastest growing school sports. That’s why Nike teamed up with one of our other clients, Sportswear International, one of the UK’s leading school sportswear providers, to run a co-promotion targeting schools and colleges to help kit out the next generation of budding Olympians.
Combining the brand values of both Nike and Sportswear International, we’ve produced a highly targeted and successful direct mail and email campaign aimed at the education sector.
http://www.swi.co.uk/teamwear
